Media World Convention

AGENCY: Sinergie

CUSTOMER: Mediamarket

DATE: 13/11/2016

 

CLIENT'S BRIEF:

The goals were: reunite Top Management and employees for a memorable event that aimed to share the company strategies, sign the end of a roadshow started 3 months ago and to close all the activities that celebrated the 25 years of the company. 

 

AUDIENCE: Media World employees and Top Management

LOCATION:  Unipol Arena in Casalecchio di Reno (Bologna, Italy)

INSIDE:

200sqm led-lights surface, 200sqm stage, 200 colorful led lights, 500mt of struss and light structures, 40 artists on stage, 100 people of staff.

 

RESULTS:

One entire page on main Italian newspapers (Corriere della Sera, La Repubblica, La Stampa, Gazzetta dello Sport, Tuttosport ) with a huge picture of the audience. A short movie for the 25th anniversary of the company, enhanced with many interviews of the employees and emotional contents was played in the main Italian movie theaters.

CLIENT'S FEEDBACK: 

The client was satisfied with this successful event that motivated the entire company and organization. 

 

PARTICIPANTS'S FEEDBACK: 

Great participation both during the event and in the following weeks  


TECHNICAL DATA: 

  •  Show: 40 artists
  • Involved persons: 100 people in the staff 
  • Number of visitors: 3500 people

READ MORE IN inside

How to make 90,000 people become real fans of your brand in 4 days?!  

The largest and the most popular area at the exhibition for gamers

BMW Beach Lounge

With over 30,000 visitors every summer, the BMW Beach Lounge is a huge success. Every summer hundreds of test drives are also booked at the BMW Beach Lounge...

S.Pellegrino young chef

The show was conceived to enhance the final event of the international competition joined by more than 3000 young talents of the gourmet food industry...