Media World Convention

AGENCY: Sinergie

CUSTOMER: Mediamarket

DATE: 13/11/2016

 

CLIENT'S BRIEF:

The goals were: reunite Top Management and employees for a memorable event that aimed to share the company strategies, sign the end of a roadshow started 3 months ago and to close all the activities that celebrated the 25 years of the company. 

 

AUDIENCE: Media World employees and Top Management

LOCATION:  Unipol Arena in Casalecchio di Reno (Bologna, Italy)

INSIDE:

200sqm led-lights surface, 200sqm stage, 200 colorful led lights, 500mt of struss and light structures, 40 artists on stage, 100 people of staff.

 

RESULTS:

One entire page on main Italian newspapers (Corriere della Sera, La Repubblica, La Stampa, Gazzetta dello Sport, Tuttosport ) with a huge picture of the audience. A short movie for the 25th anniversary of the company, enhanced with many interviews of the employees and emotional contents was played in the main Italian movie theaters.

CLIENT'S FEEDBACK: 

The client was satisfied with this successful event that motivated the entire company and organization. 

 

PARTICIPANTS'S FEEDBACK: 

Great participation both during the event and in the following weeks  


TECHNICAL DATA: 

  •  Show: 40 artists
  • Involved persons: 100 people in the staff 
  • Number of visitors: 3500 people

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